Conceived in 2017, Taneira, the ethnic wear brand from the House of Tata, was established with a vision to bring to life a symphonic medley of the old and new- an eclectic selection of contemporary designs on authentic, hand-woven fibres from over hundred craft clusters across the country. Our journey has been defined by the discovery and revival of lost art forms, development of weaving clusters and artisan community and delivering on the promise of ‘India Under One Roof’ backed by the inimitable Tata trust.